Want to Start a Business But Have No Ideas? Begin Here

If you’ve been dreaming of starting your own business but don’t think you have any ideas, it may be time to change your mind. 

Many people have unique talents and interests they can leverage to create fulfilling and profitable businesses. Whether you’re a talented artist, a skilled organizer, or a natural-born problem solver, you can earn a living independently.

How to Start a Business When You Have No Ideas

With the right mindset, it is possible to start a business. You just need to know where to begin.

Let’s explore ways to use your existing skills and passions to start your venture, even if you don’t currently have a business idea.

Identify Your Skills and Passions

The first step in brainstorming businesses when you have no ideas, is to consider your existing strengths.

Discovering Your Skills

Skills are the building blocks of a successful business, representing the practical abilities and expertise you bring. Here are some tips to help you identify your skills:


Take some time to reflect on your past experiences, both personal and professional. What tasks or activities did you excel at? What did others praise you for?

When have you felt the most ease and “flow” in past projects? These can be indicators of your areas of genius. The 6 Types of Working Genius is a helpful book to read on this topic.

Feedback from Others

Reach out to friends, family, and colleagues and ask them about the qualities or abilities they admire in you. Sometimes, others can spot our strengths more easily than we can.

Passionate Pursuits

Consider the activities you genuinely enjoy and invest time in. Are there any specific skills you’ve built through these pursuits? 

For example, have you developed above-average culinary skills through your love of cooking for your family? Did you naturally begin designing your own patterns after learning how to crochet?

Do you make genuine connections and new friends everywhere?

Turning Skills and Passions into Profitable Businesses

Now that you better understand your skills and passions, you’re ready to explore how to use them to start a business.

Fitness and Nutrition Coaching 

If you’re passionate about health and fitness, have experience in training or coaching, and naturally enjoy cheering people on and holding them accountable, consider offering personalized fitness coaching services.

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You can create customized workout plans, provide nutritional guidance, and motivate clients to reach their fitness goals.

Consider using a few friends as practice clients to see if you can envision yourself running a successful personal training business.

Creating Fiction, Non-Fiction, and Coloring Books

Self-publishing and print-on-demand platforms like Amazon have made it easier than ever to create the book that’s been in your head for years. 

Whether you write a series of anime adventure novels aimed at teens or turn your drawing skills into unique illustrations to color in, there is no longer an excuse not to put your work out into the world. 

Handmade Crafts 

If you’re skilled in crafts like crochet, knitting, sewing, or woodworking, you can turn your creations into a profitable business.

Sell your handmade products through online platforms like Etsy or in-person events such as craft fairs, catering to customers who appreciate unique and high-quality items.

Alternatively, if you prefer generating new designs instead of making the same thing repeatedly, you may enjoy designing and selling your own digital patterns or printables. 

Graphic Design

If you have a knack for creating visually appealing designs and enjoy working with digital tools, consider starting a graphic design business. You can offer services like logo design, branding, or social media graphics for companies needing professional visual content. 

To test if you enjoy working in this capacity, offering your skills on a platform like Upwork or Fivver can be a great way to dabble in client work while you still have another job. 

If you want to make money from home, this can be a fantastic business idea to pursue.

Event Planning 

Do you have strong organizational skills and enjoy planning and coordinating events? You could be well-equipped to start your own event-planning business. 

Whether it’s weddings, corporate gatherings, or birthday parties, there’s always a demand for skilled event planners who can create memorable experiences.

Learn the ropes by offering to assist more established event planners.


If you have a talent for photography and a knack for making people feel comfortable, you could start a photography business. Instead of focusing on all types of photography, consider choosing one area where there will be continued demand. 

Then build your portfolio by offering your photography skills to your ideal future clients–families who’d like a portrait together, brides and grooms, or small businesses needing product shots.

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Digital Products

Selling digital products is an exciting and lucrative avenue for entrepreneurs looking to turn their existing skills into a profitable business.

Digital products have the advantage of being easily accessible and scalable, allowing you to reach a global audience and possibly generate passive income. 

To make your digital product business enduring, start by identifying a niche or target market that aligns with your skills and expertise.

Develop high-quality digital products such as e-books, online courses, printables, planners, templates, or software that can serve the needs of this audience.

Blogging and Content Creation

While it takes a lot of upfront work without much return, blogging has become a viable way to turn your skills and expertise into a profitable business. It takes little to start a blog, but it does take effort.

To make your blog a successful and sustainable source of income, start by choosing a niche or topic that you’re passionate about that has a potential audience. Avoid going broad and covering everything you care about. Instead, focus on one area that you can become known for.

As your blog gains traction, explore monetization strategies such as display advertising, sponsored content, affiliate marketing, or creating and selling digital products.

Baked Goods

Do people expect you to attend parties with a delicious treat in hand? You may enjoy using your skills to start a small baking business.

From nut-free cupcake connoisseurs to fruit-pie fanatics, consider your ideal customer and identify specific niches, such as gluten-free, vegan, or specialty desserts, to differentiate yourself. 

Focus on quality ingredients, exceptional presentation, and outstanding customer service to delight your customers and keep them coming back. Start small by offering your baking services in local Facebook groups.


Imagine providing a safe and nurturing environment where children can grow, learn, and thrive. Starting a childcare business can be fulfilling and profitable if you have a passion for caring for children and possess the necessary patience and skills. 

Does hosting kids in your home 40 hours a week feel like too much? Instead, consider offering a weekly art class for kids or camp-style childcare for the summers only.

While these smaller micro-businesses won’t replace your full-time income, they may be the start of something more significant in the future.

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House Cleaning 

Do you have strong attention to detail and enjoy providing acts of service? Offering home cleaning services could translate your skills into a business idea.

You’ll establish trust and develop strong relationships and referrals by delivering impeccable cleaning results to your clients. 

Verifying Your Business Idea

The good news is that most of the business ideas on this list can be vetted without a significant financial commitment. Before diving in head first, take these steps to think through the possibilities.

Exploring the Market

Investigate the market trends and demands related to your skills and passions. Look for gaps or untapped opportunities where you can offer something unique.

Engage with potential customers, read industry Twitter threads, and join relevant communities to gain insights into people’s needs and desires.

While this can be a formal process, you may already be doing much of this when talking with people in the real life and online communities you’re a part of.

Analyzing Competition

Identify existing businesses that offer similar products or services. Take note of their strengths and weaknesses, and brainstorm ways to differentiate yourself.

Find your unique selling proposition—something special that will make your business stand out.

Remember that if someone else is doing it already, that doesn’t mean you shouldn’t also. It means there’s already a proof of concept that the business idea could be worth pursuing. 

Bottom Line

While it can feel intimidating to consider starting a business when you have no ideas, you likely already possess skills that could generate an independent income. Instead of putting pressure on yourself to “start a business,” consider if there are ways you can try out the idea before going all in. 

Remember to refine your skills and stay open to learning continually. While the entrepreneurial path is not for the faint of heart, it’s absolutely worth it. 

What’s one business idea you want to pursue but don’t know where to start?

About the author: Jess Coppom is the founder of MakeAndDoCrew.com. Along with her mom and sister, Jess makes classic crafts accessible to modern makers through beginner-friendly free crochet and knitting patterns.

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