what is a niche website

So, What is a Niche Website you ask?

What is a Niche Website?

A niche is simple, it is an audience. A distinct segment of a market. It is an audience that looks for specific things online. So what is a niche website then?  Well, it is basically building a website around a targeted audience.  Your website would be primarily around the one topic.

If someone was looking to lose weight and was searching for ways to do it online… that is a niche.  Want parts for your computer and looking online to find them?  That is a niche.  Got a dog and want the latest gear to take them for walks and keep them warm… then that is a niche also.

And with each of those seperate niches, you could build a website around them containing lots of detailed information, advice and links to products or services.

And this is what Google returns;

 A niche website is a site that focuses on a narrow group of people in a larger market with a common specific interest. While targeting a very specific term that people use on search engines, a niche site offers its visitors helpful and quality content that answers a question or solves a problem.


Anything with an Audience can be a Niche

As you can see anything really can be a niche. What was the last thing you searched for online? Was it something for your pet, or perhaps utensils for your kitchen?  Were you looking for a mobile phone? Well, that is a niche. And essentially what niche websites are all about.

And as an affiliate marketer, you can create websites in one or many of these niches and direct traffic to products and services. You can be part of an affiliate program that will reward you from as little as 1% and as much as 75% in commissions.

what is a niche websiteWhen choosing a niche for your niche website, you should be choosing something that really fits you.  Something that is ideally an interest, perhaps a hobby, but something you are passionate about. It could be a problem, or a need or want.  Really, almost anything could be a niche.

And the point of a niche website is there are billions of people searching every day for things… for stuff.  Which means there could be thousands searching for what you have got on your site.

Searching and finding your information, your problem-solving ideas, and going through your (affiliate link) to your products or services!

How to Make Money from a Niche

One of the most common and easiest ways to make money from a niche is to become an affiliate marketer.  Where you can earn revenue if people go through links that you have promoted. One of the biggest networks available is Amazon.com.  They have thousands of items that you could be an affiliate for.

And not only are there networks like Amazon, Clickbank and Commission Junction to name a few, there are also affiliate programs on independent business websites.

For an Example.  I love children. I love children’s clothes.  Not only am I going to enjoy writing about all things children, about the clothes etc, but I am going to easily find affiliate programs associated with children clothing, and become a seller of their goods.

As the image shows, that is a search in google with the term “affiliate program + children clothes”

And as you can see, the very first website is actually a Directory of top ranked listings!


so what is affiliate marketing

Children’s clothing is a niche, but to even get more specific and to sub or mini niches, you could just do things like children’s swimwear, boys clothing, girls dresses.  All of these are smaller niches and more specific to your audiences.

Building a Website for Your Niche

So if you find something you can are passionate about, it has an affiliate program attached, or you can see there is potential to have your website become profitable.  Then building a website around your new passion would be the best route to go.

The alternative is sending paid traffic to affilate programs to earn money.  However, I think there is nothing more satisfying and rewarding than builiding your passion in a website, assisting people and getting paid to do it.  And with your own website, your content is out there on the internet forever!

Learn more here about building your own website around your chosen niche.

I do hope you enjoyed my post and have some more idea of what is a niche website.  And if it something you would love to do then GET INSTANT ACCESS here to our system, 2 free websites and unlimited time to check out!

Make it a great day
Cheers, Sharon












14 thoughts on “So, What is a Niche Website you ask?”

  1. Niche content truly is king! You’re right, it’s not necessarily the product or subject of your posts and website that matters or brings traffic, it’s the niche that you carve with interesting articles, careful keyword and keyphrase choice the really makes a difference where organic traffic is concerned – nice work!

    • Hi Kegan,

      Yes niche content definitely is. You do have to enjoy your niche to be continually writing and speaking about it as your passion for it will shine through. Thanks for your comments and checking out my post!

      Cheers, Sharon

  2. Hi Sharon!

    Affiliate marketing is awesome! The fact that you can actually make a website around your passion and make money ouf of it is perfect.

    And as you said, there’s many people on the Internet looking for all kind of stuff, which means that they will eventually end up noticing your site if you work on it.

    Thanks for beaking down this topic about niches so thoroughly. Very helpful!

    • Hi Israel,

      thanks for your comments and it is true. It is great to build a website around your passion and people will find it if you consistently write good content about it. I love doing just that!

  3. Hello,

    I love the way you presented a niche as a passion that you have. Indeed, you have shown ways to make money not necessarily from a sector that we have specialized in when we were in college, but from Something we do out of love. Hopefully, I’ll be able to have a lot of audience for my website (I am passionated by the place of women in the bible). Good job here!

    • Hi there,

      Yes it is best to write about something your love. You get your message across in a passionate and real way and that is important online as there is so much B.S out there these days. Thanks for your comments and stopping by.

      Cheers, Sharon

  4. I enjoyed your article, Sharon. Very nice explanation of a niche and how to convert a niche into a website. You broke it down in an easy to understand way. Your use of graphics is powerful. Adding your photo is a plus and makes your article more personal. It doesn’t hurt either that you’re an attractive lady:) I also like the way you talked about using a niche in affiliate marketing to earn money. Thank you for an excellent article.

    • Why thank you Leroy! I am glad you like my explanation and hope people realise they can write in a niche that they love and make money from it – and – helping others in the process. Glad you liked it.

      Cheers, Sharon

  5. Hi Sharon,

    Great article on what a niche website is. It is much easier to write about something if you do have a passion for it. Just like a topic or a book you may not be interested in, is hard to read and maintain interest. It’s the exact same thing when it comes to writing about a niche.


    • Hi Jack,

      thanks for your comments and that is so true. I get like that with books! I have to really be engaged and building a website around what you love is the same. Just brilliant and thanks for sharing that!
      Cheers, Sharon

  6. Good Morning Sharon

    Great post on a Niche website. I don’t think you left anything out. You hit the nail on the head exactly.

    I like the example you used with google + children’s clothes. I like the illustration showing the search results in google. Helps people narrow down exactly what a niche is.

    It really took me some practice to narrow down a laser pointed niche when I first started researching my interest.

    Have a great day!



    • Hi Russ,

      Yeah I am happy I have learned how to find niches and programs associated, as I didn’t have a clue! So I am glad I can now help others.. Thanks for your comments and stopping by!
      Cheers, Sharon

  7. Hi Sharon,

    You’ve hit imthe nail on the head that choosing a niche should be something you are passionate about.

    My only question is, you mention really narrowing down to a specific area within a niche. Do you think a broad niche website will be less successful than a really finely narrowed niche? How do you find enough to write about in a really narrow niche???


    • Hi Caroline,

      Thanks for your comments, I don’t think it would be. Your audience would be so specific and after what you have so a sub niche could work just as good or even better than a broad niche. Writing about it? There is always things/topics that relate – that you can write about. It may be a challenge but again would be very specific for your audience.


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